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Source: IIHS presentation

Industry Pulse | IIHS President Lund talks vehicle safety improvements

The Insurance Institute for Highway Safety (IIHS) recently spoke to a group of about 40 auto journalists as part of the Washington Automotive Press Association’s (WAPA) monthly luncheon meeting. During his presentation, IIHS President Adrian Lund shared key data points and new findings from the Institute, which helped to shed light on how safety improvements […]

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Be Car Chic celebrates five years

Today is a big day for Be Car Chic as we celebrate five years of sharing automotive perspectives and influencing online conversation about our industry. In 2009, I launched Be Car Chic out of my passion for the auto industry. Having worked at the dealership level in college, spent time advocating on behalf of car dealers and […]

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Industry Pulse|Former fashion designer, Anthony Prozzi, elevates 2013 Ford Fusion

Few people have transformed a start in clothing fashion into a career in automotive design. Anthony Prozzi, formerly a designer for Donna Karan, took the skills he learned from years in the fashion industry and applied them to Ford’s all-new Fusion. I recently spent thirty minutes with Prozzi to hear his inspiring story, where he […]

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Industry Pulse: NHTSA Administrator optimistic on distracted driving laws’ future impact

Editor’s note:  For the third year in a row, I have had the pleasure of interviewing NHTSA Administrator David Strickland following National Distracted Driving Awareness Month. This has become my favorite exclusive interview to conduct. This time, the Administrator and I chatted about how the distracted driving landscape has transformed in four years. Changing driver […]

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CellControl_white_vertical (2)

Industry Pulse: Interview with Robert Guba, CEO of Cellcontrol

Following the announcement that Cellcontrol and Esurance will provide teenagers a benefit for taking action to drive distraction-free, I wanted to know more about the technology behind the solution. The companies are teaming up to give teenage driving policy holders a free Cellcontrol unit free of charge. I caught up with Cellcontrol CEO, Robert Guba, […]

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Industry Pulse|UConnect’s Joni Christensen on cars, the cloud

As mobile connectivity becomes ubiquitous, the line between automobile and technology continues to blur. Car manufacturers must thoughtfully navigate the challenge of staying ahead of the ‘what’s on trend’ curve while also meeting the demands of consumers.That’s why automakers are putting their engineers to the test to figure out just how to keep us all […]

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Meet Rebecca Seiler (L), Active Safety Product Engineer, and Jennifer Shaw (R), Driver Assistance Electronics Supervisor. These women were behind the development of new driver assist technologies on the 2013 Ford Fusion.

Industry Pulse|These women made the 2013 Ford Fusion safer to drive

This month’s Industry Pulse feature column is all about Rebecca Seiler and Jennifer Shaw, who are both engineers at Ford Motor Company. I had the pleasure of interviewing them both separately and learning how their work impacted the new 2013 Ford Fusion.

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Industry Pulse: NHTSA’s Strickland says distracted driving comes down to personal responsibility

Nearly one year following our first exclusive interview with the National Highway Traffic Safety Administration’s (NHTSA) David Strickland, Be Car Chic again discussed the state of distracted driving with the agency’s Administrator. Department of Transportation Secretary Ray LaHood and NHTSA Administrator David Strickland are continuing their fight against distracted driving. The duo has been on […]

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Industry Pulse: GM’s Mary Henige on Google+ brand pages, social media

Google Plus (Google+) and its launch of brand pages has been a hot topic of discussion lately. I recently connected with Mary Henige, who serves as the Director of Social Media & Digital Communications for General Motors, to discuss the automaker’s social media strategy and Google+ brand page launch. Mary Henige has been with General […]

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Industry Pulse: Airbiquity’s Leo McCloskey on Connected Cars, Safe Driving

Telematics company, Airbiquity, is on a mission to merge cars and their drivers with the mobile technology world. In an exclusive interview with Leo McCloskey, who serves as vice president of marketing for the mobile resource management firm, Be Car Chic learned how Airbiquity provides networked-services for the automotive industry and plans to use technology to combat […]

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Porsche dealer Michelle Primm of Cascade Auto Group in Ohio

Industry Pulse: Ohio dealer on Porsche Mobile Tag program

Porsche recently began implementing bar codes – often referred to in consumer applications as QR codes (or quick response codes) – into window stickers placed on vehicles displayed at dealerships. The Mobile Tag program aims to provide potential customers, many whom may prefer to visit the dealership after-hours, a better experience than simply peering in […]

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Industry Pulse: NHTSA Administrator David Strickland talks distracted driving

In an exclusive interview with the National Highway Traffic Safety Administration’s (NHTSA) David Strickland, who serves as the agency’s Administrator, Be Car Chic asked about distracted driving and the agency’s combined efforts with the Department of Transportation (DoT) to curb this bad behavior. Administrator David Strickland has been championing safer, distraction-free driving since the beginning […]

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Industry Pulse: Interview with Consumer Reports’ Jeff Bartlett

Today’s post is an Industry Pulse feature – Be Car Chic’s monthly column that shares insights gathered from leaders within the automotive community, focusing on current topics important both to the industry and to the consumer. Click here to read the previous Industry Pulse piece. Jeff Bartlett is a seasoned automotive journalist who gets behind the wheel of the cars […]

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Industry Pulse: Subaru dealer talks tsunami after-effects

Today’s post launches a new column, called Industry Pulse, to be featured here on Be Car Chic each month. I will share insights gathered from leaders within the automotive community, focusing on current topics important both to the industry and to the consumer. In light of the devastation that hit Japan less than two weeks ago, […]

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