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2014-07-16 17.08.12-2

The Fray concert with the Buick Regal GS at #GMSummerSeries

We had a great time checking out the #GMSummerSeries with Drive the District on Wednesday night. General Motors invited Be Car Chic to enjoy The Fray at local venue, Wolf Trap National Park. BCC editor, Melanie Batenchuk, brought along Mr. Car Chic plus two friends / bonafide car gals – Jessica Anderson of Kiplinger’s Personal Finance and Farleigh Wolfe. The […]

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2014-04-14 10.22.58

Google Glass demo at NYC Basecamp

As part of an influencer program with Land Rover USA ahead of NYIAS, we visited the Google Glass Basecamp in the Chelsea neighborhood of New York City. Wearing Google Glass is definitely a conversation starter, and it becomes an automatic opportunity for you to serve as a brand ambassador as those around you inquire about […]

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My dad's current race car - a 1992 Camaro | Photo provided by Whitney Gonzalez

Meet Whitney Gonzalez, a drag racer’s daughter

BY Whitney Gonzalez | Guest contributor, @whitneygonzalez Some families gather to watch baseball or football; mine gathers to watch the races. I have spent my weekends perched upon racetrack bleachers for as long as I can remember. Watching my father drag race remains inspiring. Looking on as he tinkered, experimented and repaired race cars sparked my love […]

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Z06

Video: Chevrolet’s Ryan Vaughan makes tech central to 2015 Corvette Z06 interior

As cars (even sports cars) transform into computers on wheels, Chevrolet’s newest Corvette comes stock with technological features thanks to Ryan Vaughan, design manager for performance car interiors (read, “really awesome job”) at General Motors. Check out this video where Vaughan explains what all he’s packed into the 2015 Corvette Z06.

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Be Car Chic looks back at 2013

Be Car Chic looks back at 2013

It’s safe to say that 2013 was a great year for Be Car Chic, and for me personally. Heading into my fifth year running this website (or “blog”, as I’m not afraid to call it), I am thankful for all of the opportunities this platform has provided me. I have the great privilege of communicating […]

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Porsche Panamera

Video: Porsche Panamera full of thrilling contradictions

In October, we joined social media influencers at a drive event in Atlanta, Ga. to test out the all-new Porsche Panamera. That test drive included both track and street time in all of Porsche’s Panamera offerings, including the brand-new e-Hybrid. Porsche put together this video to recap the event. It obviously encapsulates the brand’s style […]

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Photo credit: Greg Jarem

Desert Dream: AMG experience with Mercedes-Benz

There are few comparisons to getting in one of your favorite sports cars and going 135 mph around a dusty race track, propelled by 622 horses. As automotive writers and enthusiasts, I think it’s fair to say that these are our favorite times. Driving high-end sports cars is, in a way, a reward for our […]

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David Gandy Jaguar F-Type

Supermodel David Gandy’s escapism? Driving the Jaguar F-TYPE

How do you position a sports car as handsome, poised, elegant, sexy and strong? Pair it with British supermodel David Gandy. A new short film from Jaguar features Gandy describing how driving is his escapism from the stresses of life. If you look closely, you’ll also see that he gets a chance to take a […]

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flex-1

Industry Pulse: Former fashion designer, Anthony Prozzi, elevates 2013 Ford Fusion

Few people have transformed a start in clothing fashion into a career in automotive design. Anthony Prozzi, formerly a designer for Donna Karan, took the skills he learned from years in the fashion industry and applied them to Ford’s all-new Fusion. I recently spent thirty minutes with Prozzi to hear his inspiring story, where he […]

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Video: How luxury watches inspired Cadillac’s XTS

“The interior really started with inspiration from the fashion industry, furniture – the world of luxury our customers are living in every day.” – Eric Clough, Director of Design, Cadillac

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2013 Cadillac XTS

Cadillac’s chic, new XTS interior

Cadillac has long been known for the details it includes inside its vehicle lineup, but the company recently stepped up its game to meet its customers’ high-end taste in style. The 2013 Cadillac XTS interior takes cues from the fashion and furniture industries, packing in as many luxury materials as possible. Watch this short video […]

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Photo credit: Mercedes-Benz

2014 S-Class interior preview: Mercedes-Benz brings ultimate luxury to all four passengers

No longer is the Mercedes-Benz flagship sedan just for the driver. The 2014 S-Class interior will blow your mind and anyone riding in this über luxurious four-door with you. Be Car Chic got a sneak peek at the 2014 S-Class interior and the images prove that this car takes refinement to a whole new level. […]

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ScottMonty

Top 20 Automotive people to follow on Twitter and why

One could say that Twitter is the reason why people know me as ‘Car Chick’ and partially why this blog exists. Back in 2008, I began exploring Twitter for the purpose of navigating it successfully for the association where I worked. I thought it would be a unique way for us to communicate with our […]

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Buick cheese knife and board set.

Holiday Giveaway: Buick Encore cheese set

Buick and the Washington Automotive Press Association (WAPA) recently held a ride-and-drive of the 2013 Buick Encore. We were lucky to score this Buick-branded cheese knife and board set while there. We want to say ‘thanks’ to one lucky reader by gifting this to you, already wrapped for the upcoming holiday, so you can gift […]

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My best friend and me at 16 years old. We're ready to cruise!

Why I didn’t crash my car as a teen

As a teen, I never crashed my car, and I made it well into my twenties before earning my first speeding ticket. Like most teenagers, I couldn’t wait to get my driver’s license. It wasn’t so much that I wanted to break free from my parents and have a car so I could drive far, far […]

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Kia_Oval_4C_XL

Kia: the evolution of a car brand

You may know Kia for its hip-hop hamsters, but over the past few years the Korean-based automaker has been making a name for itself that goes beyond its quirky advertising strategy. Combining an eye for design and a clever way to market it, Kia has become one of the fastest-growing car companies in America. One could […]

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NikkieTutorials

Makeup artist, VW remind women beauty is in eye of the driver

This morning, the Today Show spotlighted a recent PSA from Volkswagen and a well-known beautician who gives video makeup tutorials that has garnered nearly half a million views since April. The network show has often covered the topic of distraction behind the wheel, particularly when it comes to teen drivers. In a recent poll on their […]

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Nissan_enough

Nissan uses humor to tout 2013 Altima in ‘Enough’ ad

BY Liza Colby | HomADge.com Updated June 26 at 11:34 a.m. Note: We embedded the wrong video in our original post. So maybe I’m having a string of awesome car ad luck this month. The latest wonder – “Enough” for the 2013 Nissan Altima. I saw this ad during Wilfred on FX (10:30 – 11:00 time […]

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Toyotavideo_1

New ad from Toyota calls for an advanced world

BY Liza Colby | HomADge.com Editor’s note: This is the first installment of guest blog posts by Liza Colby, a copywriter who has a passion for advertising. She often shares interesting automotive ads on her blog HomADge.com. And she’ll be sharing them from time-to-time with us here as well. Enjoy! Last time I saw Melanie, I […]

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WAPA_websitelogo

Be Car Chic editor joins WAPA Board of Directors

Be Car Chic editor, Melanie Batenchuk, recently joined the Washington Automotive Press Association Board of Directors as Second Vice President. WAPA serves automotive journalists, bloggers, and industry groups in the Baltimore-Washington, D.C. area. With members all over the country, the association is a great way for manufacturers and regulators to keep in touch with automotive media. […]

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