How to pack for a press trip in Lake Tahoe

How to pack for a press trip in Lake Tahoe

It’s very exciting to get an invite to the lovely, scenic Lake Tahoe, California. But after the moment of bliss passed, and I had a chance to read the instructions provided by Kia, who would be hosting me, I thought, “What am I going to wear?!”

The Challenge:

  • 72 hours including travel
  • There may be contact with snow
  • We will be outdoors, at night, and it will be cold
  • Must pack layers
  • Also need my down jacket, ugly sweater (more on that later), snow boots, normal boots I can drive in, laptop, camera and chargers…
  • The kicker? This must fit in one carryon roller bag and a shoulder bag. Ok, GO!

Challenge accepted.

I put together four solid outfits, even some mix and match options if I really felt I needed it. It is so important, even when the event is casual, to put your best foot forward. Thankfully, I live in a colder climate and have clothes that are suitable for inclement weather. Winter also happens to be my favorite season (Yes, I’m nuts because I like the cold) so I have a variety of shoes, scarves and jackets to fit the bill.

How to pack for a press trip in Lake Tahoe (as a woman)

A red sweater from Banana Republic paired with khaki corduroys are the perfect cross-country travel companions.

Look 1: Travel Day – A red sweater from Banana Republic paired with Calvin Klein khaki corduroys are the perfect cross-country travel companions. The coordinating scarf keeps that airplane breeze off your neck.

Look 2: By the Fire Pit

Look 2: By the Fire Pit – Polo Ralph Lauren faux shearling blazer paired with black Michael Kors slim-fit pants and black suede Sam Edelman booties.

Look 3: Steering the Sorento

Look 3: Steering the Sorento – Comfort is key when test driving a new SUV in the mountains surrounding Lake Tahoe. Layers allow the most flexibility to adjust your temperature as the day warms up and cools down.

Look 4: Crazy Christmas Sweater Contest - Just enough ugly balanced with cuteness to wear in public.

Look 4: Crazy Christmas Sweater Contest – Just enough ugly balanced with cuteness to wear in public.

The Goods: Here's everything I packed

The Goods: Here’s everything I packed into my regular carryon suitcase. Not pictured separately, but shown here, are my chocolate brown Coach snow boots with (legit) Vibram soles. These are great snow boots and cute…to boot! (Sorry, pun intended.)

For the trip home, I’ll just wear a sweater from earlier in the week with a fresh tee underneath. The name of the game in packing light – even when you have to pack things like snow boots – is to pack items that can be repurposed.

Bottom line, as a woman in the auto industry, you CAN look good and feel good at a “log cabin chic” press event. Hope this helps you the next time you’ve got to cram your must-haves into 72 hours and one carryon!

What other tips do you have for packing for press trips? Especially one that’s not in a typical summery spot?

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This article was written by

Melanie Batenchuk founded Be Car Chic in 2009 as a way to help consumers make smart decisions when buying and selling their cars. Her prior work at the dealership, trade association and manufacturer levels has provided her a deep understanding of the complex facets within the auto industry, making her a leading woman in her field.